best amazon tools for sellers

There’s no doubt that Amazon is the world’s largest retailer, worth over $386 billion. It also has a robust FBA program – with more than 9.5 million sellers, and about 55% of all items sold on Amazon are from third-party merchants. If you’re an Amazon seller and want to make it big in this market, then using the right tools will be key for your success.

It could be overwhelming to figure out which ones are worth investing in and which ones aren’t. But, you don’t need to worry about it! We did the groundwork for you. In this post, we share the 10 best Amazon FBA tools for sellers.


1. Serpstat



Serpstat is one of the most powerful marketing tool suites and SEMrush alternatives. It has everything you need to succeed in today’s digital environment.

Popular brands like Lenovo, Shopify, Uber, Samsung, Philips, etc. use the Serpstat tool to grow their online presence.

This tool covers every aspect of your marketing strategy – from SEO and keyword research to campaign tracking – Serpstat can help you grow your business faster than ever before.

Key Features:

  • Keyword research tool for SEO and PPC
  • Competitive research
  • Website audit
  • Content marketing
  • Rank tracking

You can use their tools to improve your visibility on search engines like Google by analyzing keywords and ranking positions of your competitors.

To get the best Amazon keyword ideas, go to Serpstat’s keyword research tool and enter a keyword, for example, “kids toys.”

Once done, it’ll highlight many useful metrics such as total search volume, related keywords, keyword difficulty, SERP results, trends, etc.


Their competitive research will give you insights into what strategies your competitors are using so you can stay ahead of them!

And if you need help managing campaigns, they have got it covered too – with campaign management features such as backlink analysis and site audit, which will help increase ROI.

Pricing: Serpstat is a freemium tool. 

Their paid plan starts at $69 per month, including more features like API access, position tracking, site audit, etc.

Visit Serpstat


2. Ecomdash

ecommerce amazon inventory management software

Ecomdash is a leading inventory management system that helps to grow your business on Amazon.

With an easy user interface, you can manage your inventory across all channels from Amazon to eBay and beyond with just one click of a button!

Utilizing their tool makes syncing data between sales channels so much easier without keeping track of spreadsheets like in the old school days.

With increased visibility over their retail operations through data from offline and online sources, users can make better-informed decisions about how they want to grow their businesses in this era of rapid growth like never before!

Key Features:

  • Automated multichannel inventory sync
  • Manage inventory across multiple platforms
  • FBA inventory management
  • Barcode generation
  • Bulk sales order import

One of the best features of Ecomdash is the order management functionality. This saves a ton of time, money as well as improves the customer experience. You can also automate dropshipping tasks for Amazon, eBay, Shopify, etc.

Price: Ecomdash is a freemium tool.

Their paid plan starts at just $25 per month, which comes with many advanced features such as drop shipping functionality, FBA integration, mobile app and API access, and more.

They also offer a 15-day free trial, so there’s no risk in trying it. You won’t regret it when you see how much easier life becomes after using Ecomdash.

Try Ecomdash Free for 15 Days

Also read, 10 Best Tips to Increase Sales on Amazon.


3. Google Trends

Google Trends-Amazon-Tool

Google Trends is a free tool that shows what people are searching for on Google and calls out which topics have been trending in recent months.

You can also compare your searches with those of other users worldwide or from different regions or languages.

So, if you’re an Amazon seller, you can use Google trends to find the most demandable products.

Price: Free


4. CamelCamelCamel


Camelcamelcamel is an Amazon price tracker and history charting tool. It monitors millions of products, both new releases, and used items.

You can set up price alerts so that this tool will send an email or text message about deals whenever your desired threshold falls below the product’s current cost. Plus, they provide charts showing historical pricing and recent trends on any given product.

Key Features:

  • Price drop and availability alerts
  • Price history charts
  • Amazon products search
  • Twitter notifications
  • Browser extensions

Price: Free

Visit CamelCamelCamel


5. Jungle Scout

Jungle Scout-Amazon-Tool

The next Amazon tool we have on this list is Jungle Scout.

Jungle Scout is a suite of tools that helps entrepreneurs and brands grow their businesses on Amazon. They provide data and insights so you can make informed decisions about what products to sell, how much inventory to order, and where to source suppliers.

Using this tool, you can track your competitors in real-time, so you know what they’re doing with their listings. This will give you an edge when pricing your product or even deciding which products to avoid. 

Key Features:

  • Rank tracker
  • Listing builder
  • Inventory manager
  • Sales analytics
  • Product tracker

Price: JungleScout is a premium tool. Their price starts at $29 per month for a single-user license.

Visit Jungle Scout


6. AMZFinder

AMZFinder amazon tool

Using AMZFinder, you can send emails and invoices automatically and manage reviews from one place!

Not only will these custom email templates help increase Amazon customer satisfaction, but they’ll also improve your seller rating.

With the click of one button, it can tell you where to adjust prices or how many inventory units are being sold. Plus, AMZFinder has integrations with other channels such as eBay and Shopify so that no details will be missed.

Key Features:

  • Automatically send buyer-seller messages
  • Easily manage your reviews and orders
  • Automatically send professional invoices
  • Supports 8 Amazon marketplaces

Price: AMZFinder offers two types of paid plans – Customer email plans and Review management plans.

The customer email plan starts at $19/month, which allows you to send 2,000 emails per month.

And, the Review management plan starts at $30/month, which allows you to track 50 ASINs per month.

Visit AMZFinder


7. FBA Calculator for Amazon

FBA Calculator for Amazon

FBA calculator is another great tool for Amazon sellers. This free calculator tool will help you figure out how much money your products can make on Amazon.

It’s a simple and easy way to find the best items to sell on Amazon. You don’t have to be an expert; enter in some basic information about your product and see what it could do for your business!

With this calculator, you’ll know exactly how much profit potential is waiting for you with each item that’s listed on Amazon.

Price: Free

Visit FBA Calculator Tool


8. AMZBase

AMZBase amazon tool

AMZBase is the perfect FBA tool for sellers who want to save time and money. It’s free, easy to use, and provides immediate access to Alibaba, AliExpress, eBay, etc. You can also calculate FBA fees with just one click of a button!

This plugin will help you find profitable products that are already selling well on Amazon so you don’t have to waste your time researching what sells best in your niche.

Key Features:

  • Search product on Google
  • Find historical prices of products
  • Easily obtain ASINs
  • Search related product on Alibaba

Price: Free

Visit AMZBase


9. KeyworX


KeyworX is a keyword rank tracking tool that will allow you to see the top 20 products for any keyword.

It shows you which products rank at or near the top of Amazon, making it easier to decide what keywords will be most profitable.

Also, you can easily compare your products’ ranks over time and see how they stack up against competitors, so you’re always on top!

Key Features:

  • Track 1000’s ASINs
  • Track keyword ranking
  • Easy data sorting
  • Analyze your marketing

Price: $27 per month, which allows you to track 500 keywords.

Visit KeyworX


10. Sonar


Amazon is the largest online marketplace in the world. It’s a great place to sell your products and make money, but it can be hard to find profitable keywords and rank for them. That’s where Sonar comes in!

Sonar is an Amazon keyword research tool that helps sellers, vendors, and agencies find all relevant keywords, increase product listing visibility, and improve Amazon SEO.

With 180+ million keywords, they have everything you need to grow your business online.

Sonar’s reverse ASIN lookup will give you a list of competitors’ products so you can see what’s selling well in your niche. Also, you’ll be able to see which keywords are most profitable by looking at the search volume and competition level of each keyword.

And with their keyword difficulty score, you can see how easy or difficult it’ll be to rank for specific terms on Amazon’s SERPs.

Key Features:

  • Keyword research for Amazon
  • Reverse ASIN lookup
  • Keyword translator
  • Amazon listing optimization

Price: Free

Visit Sonar


Better Ecommerce Management with Amazon Tools

Without proper market research or knowing your customers, it could be very hard for you to beat the competition as an Amazon seller.

Fortunately, there are several tools available that can help you to achieve your goals.

In this article, we’ve handpicked a list of the best Amazon tools for sellers. From keyword research to product selling – every tool you find on this list will help you become a better seller on Amazon.

Now, we want to hear from you. What Amazon tools do you use in your day-to-day life? Let us know in the comment section.


About the Author – Jyoti Ray is the founder of, which specializes in affiliate marketing, content marketing, and SEO. His writing has been featured on JeffBullas, SurveyAnyplace, SearchEngineWatch, and more.


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