What the Adobe Acquisition Means for Magento Sellers

Things are always changing in the world of ecommerce, and to stay competitive, it is important to keep up. From seller requirement changes, to data regulations and shipping rules, staying informed and adapting your business can get overwhelming. That’s why we’ve provided an overview of this past month’s most important ecommerce news. Check out the latest happenings in the ecommerce world below and subscribe to our blog so you never miss a beat.

 

 

Prime Wardrobe

Amazon’s “try before you buy” shopping service, Prime Wardrobe, is officially out of beta-testing and open to all Amazon Prime members in the US. Personalized shopping services like Stitch Fix and Trunk Club, which send a customized box of clothing to customers to try on before purchasing, have become increasingly popular. Amazon’s answer to the trend, Prime Wardrobe, is more DIY. Customers can fill their own box with 3-8 items at a time. Then they have a week to try on the clothing and return what they don’t want before being charged.

 

Adobe Acquires Magento

Adobe’s acquisition of Magento is a game-changer for customer service in the ecommerce industry. The goal of the acquisition is to merge Adobe Experience Cloud, a set of cloud services and tools for enterprise companies to improve customer service, with Magento Commerce Cloud, an automated hosting platform specifically created enterprise businesses. This combination will create a unified ecommerce platform with enhanced personalization and customer experience. It will allow sellers to provide dependable, positive, customer experience and opportunities to positively transform their businesses.

 

Supreme Court Tax Decision

The US Supreme Court finally issued a ruling in South Dakota v. Wayfair, Inc. States and local governments can now require online retailers to collect sales taxes even if they don’t have a physical presence in that state. This change means that local and state governments could collect more than $8 billion dollars in taxes from ecommerce sales – taxes that were previously off-limits.

 

Rakuten Acquires Mobile Commerce Startup, Curbside

Rakuten, a Japan-based ecommerce marketplace, is acquiring mobile-ordering and delivery-service startup, Curbside. While most companies allow online-ordering with ship-to-home delivery, Curbside was one of the first startups to include a curbside pickup option to speed things up at brick-and-mortar stores. The acquisition by Rakuten provides a lot of opportunities in terms of connecting retailers and merchants with customers.

 

Google Makes $550M Investment in Chinese Ecommerce Firm, JD.com

Google has entered a strategic partnership with Chinese ecommerce firm, JD.com, in which Google will purchase $550 million worth of shares. The companies will “collaborate on a range of strategic initiatives, including joint development of retail solutions” in the US, Europe, and Southeast Asia. The goal is to produce a new kind of online retail by merging Google’s customer reach, data, and marketing, with JD.com’s technology in supply chain and logistics.

 

Shopify to Run Ecommerce Cannabis Sales within BC

Shopify, a Canadian ecommerce company, has been named as the sole vendor to provide ecommerce services for cannabis sales across the province of British Columbia. The company’s proven track record of reliable delivery service also won them the rights to contract Ontario’s online cannabis sales. The announcement follows the legislation of recreational cannabis use across Canada, which was approved in parliament last week.

 

June was a busy month for those in ecommerce. The ever-increasing digital world is influencing legislation and business mergers, so be sure to pay attention to how these actions will impact your business. Staying informed on ecommerce news can give you a leg-up on your competition, so be sure to subscribe to our blog and catch Ecommerce Lately next month!

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