favorite ebay seller tools

eBay is one of the largest online marketplaces to sell on, but even for veteran retailers, selling on eBay can be tricky. From following these do’s and don’ts of listing eBay products to calculating associated fees, there are many elements that go into being a successful eBay seller.

Without guidance, you may become overwhelmed or unsure of where to start. That’s where seller tools come in. Designed to help you simplify your eBay business and streamline your operations, seller tools are great options for small business owners. Today, we will focus on the best free seller tools for eBay.


Free eBay Seller Tools


Froo! Cross Sell

Frooition has a collection of apps that make it easier for eBay sellers to run their online business. One of the most popular tools is Froo! Cross Sell. It allows you to cross promote your other items on product listing pages; as many as 52 products per page. You can control which items you want to show in the banner, as well as the animation speed.

Using the Cross Sell app will help you increase customer engagement and ultimately, sales, as your products visibility to eBay shoppers increases.


ShipSaver Insurance

With this app, you can easily buy discounted shipping insurance to make sure buyers get their orders safely. Shipping insurance is essential when selling on eBay, but it can quickly eat into your profits. When you use ShipSaver, you save money and a trip to the post office. Quickly print shipping labels and insure your outgoing shipments in bulk with ShipSaver, and receive discounts on both.



ShelfTrend is an online tool that provides insightful analytics about eBay’s huge inventory and how those products sell. Use ShelfTrend to find useful information about your products and similar products, as well as products your competitors are selling. Benchmark those competitors, monitor pricing, search rankings, and identify and assess products. ShelfTrend is an excellent research tool for when you are thinking about sourcing or listing new products.



The JPEGbay tool makes adding product images to your eBay listings simpler with unlimited image hosting. It’s easy to use, supports photo manipulation (including captioning, watermarking, rotation, and more), generates HTML code, and tracks usage. JPEGbay’s website may have an antiquated appearance, but don’t let that stop you from trying it out. Best of all, it’s free.



AfterShip is a tracking solution that seamlessly integrates with the eBay marketplace. It provides automated tracking through a dashboard that checks the status of shipments across more than 600 international carriers, and sends out an email notification automatically at different shipment stages.


Mostly Free eBay Seller Tools

The following tools are not quite free, but they are worth the small fees in the long run, so we had to include them.


Price Spectre

Price Spectre is an app that helps you price your eBay listings competitively. It automatically searches eBay several times throughout the day and then adjusts your pricing to stay competitive with other sellers. You set the parameters for Price Spectre, so it will never price your products lower than what you set as the floor price.

Cost: The cost for Price Spectre is based on the number of listings you use it for. For up to 200 items, it’s $9.95 per month, as an example. You can try it out for seven days free before you sign up.


GoDaddy Online Bookkeeping

GoDaddy Online Bookkeeping is a tool that every eBay seller can use. It helps organize all eBay sales and expenses, including all fees. It provides you with quarterly estimates for what you owe in taxes and helps keep your tax records updated and ready for filing. In fact, this tool categorizes your transactions in line with IRS practices. It will also notify you of upcoming tax deadlines.

Cost: The cost for GoDaddy Online Bookkeeping is tiered based on the features you want to use it for. Plans begin at $4.99 per month and go up to $14.99 per month.


Final Thoughts

We hope these tools provide some value for our eBay sellers. Whether you’re an ecommerce expert or new to the game, we love helping our customers achieve continued success.


Selling on more than one channel? Sign up for an ecomdash free trial, and easily manage your inventory and orders across multiple channels with our eBay inventory management software.


Editor’s note: This blog post was originally published in September 2014 and was updated in March 2020 to reflect more accurate and relevant information.


Launch an Online Store From Your Retail Store
Launching an Online Store from your Retail Store

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