Creating marketing materials is essential to promoting your store this holiday season. However, between managing sales orders, tracking shipping and keeping up with moving inventory you may have your hands full.
A simple way to communicate holiday promotions and deals to your audience is through your Facebook cover photo. Use this free cover photo editor to create images directly from a tool that displays true scale. You can change your store’s Facebook cover weekly or bi-weekly, depending on what suits your business, to keep fans up-to-date on promotions and sales you’re offering.
It’s easy for you to do, simple for them to find, and effective marketing for your business. Here’s how.
Step 1: Choose Facebook Template
FIRST, go to Canva and select the Facebook cover photo template from the top screen.
Step 2: Find Background Image
THEN, find an image you’d like to use and upload it. Adjust it to fit the screen if need be. Or, select a background.
Step 3: Add a Text Box
NEXT, add a text box (or two).
Step 4: Customize Fonts
Customize the text box to change the font, text, color and size. Type in your weekly, bi-weekly or monthly promotion. What do you want to communicate to buyers right now?
Step 5: Make it Unique With Icons & Stickers
ANYTHING ELSE you want to add? Choose from thousands of free stickers, stamps, icons and graphics.
Step 6: Download Image
FINALLY, download. It’s free!
Step 7: Upload it to Facebook
Once it’s saved, you simply have to upload it to your Facebook cover photos. The finished image will look like this, without the designated space for your profile picture-
Voila – easy to make Facebook cover photo promos for the holidays, or any time.
Have you already created marketing materials to promote your ecommerce business ideas? Did you use something else? Let us know in the comments.
Want new ideas? Check out our post on how to promote new products on Facebook.
